Kylie - Disco (album 15) (1 Viewer)

the good news even when I don't LOVE a new Kylie album is that it gets me right back in the mood for FEVER :disco:

*TWIRLS to Love At First Sight*
*transports to digital landscape for CGYOOMH*
*plays Fever and CALLS THE DOCTOR*
*DIES to DANCEFLOOR*
 
She’s looking SO SO STUNZ on Graham :disco:

She was great. The contrast though of Nicole Kidman saying she would be watching Infinite Disco tomorrow and Diana from The Crown admitting that she forgot that she saw her at Glastonbury. Steely Kylie popped out for a split second when she said that.

The Magic performance was fun too. The loose disco choreography had a hint of Golden line dancing about it.
 
I just know our @Jark is doing this particular move.

Qr0fqmt.gif


:disco:
 
Till You Love Somebody has captured me immediately. Loving the image for her youtube upload of it. That chorus kicking up is a head tilt in the wind of euphoria.
 
Having skimmed the rest, those were my instants. Nothing sounds bad. There were a couple more that sounded absolutely lush during the verses. I'll give it a proper once over later. Very promising, production wise it's clearly on track for being her most refined.
 
She was great. The contrast though of Nicole Kidman saying she would be watching Infinite Disco tomorrow and Diana from The Crown admitting that she forgot that she saw her at Glastonbury. Steely Kylie popped out for a split second when she said that.

The Magic performance was fun too. The loose disco choreography had a hint of Golden line dancing about it.

That moment was amazing, the fucking youth of today. Clueless. The disrespect.

Now we know WHY DIANA DESERVED TO DIE!
 
That moment was amazing, the fucking youth of today. Clueless. The disrespect.

Now we know WHY DIANA DESERVED TO DIE!

I thought this, but thinking about it I think she was more saying she was FUCKED OUT OF HER FACE. But Kylie's reaction was good until she remembered and snapped back into lovely mode.

Anyway, nice interview and a solid perf of Magic - I think Joe public will lap that up
 
Sorry about last night. No more Zoom group calls for me for the remainder of this lockdown.
 
Actually looking back on the posts it was nowhere near as bad as I remember it.

Apology retracted.
 
Music Week article


Disco fever: BMG and A&P on Kylie's big lockdown album campaign

by Mark Sutherland
November 6th 2020 at 7:01AM
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Kylie Minogue releases her hotly-anticipated Disco album today – and, as you’d expect from a big Q4 album with a chart race on its hands, the campaign will start with a bang.

Minogue fires the first salvo in her battle with Little Mix this morning, with Radio 2’s Zoe Ball Breakfast Show broadcasting four live tracks from the BBC Radio Theatre in this morning’s show, as well as interviewing the star. Then Minogue’s Infinite Disco livestream extravaganza takes place tomorrow across four different timezones. The star appeared on the cover of Music Week's blockbuster Q4 special last month.

But it won’t all be plain sailing. Little Mix have a primetime TV appearance on Saturday night with their Little Mix The Search TV show and the current England-wide lockdown, imposed from yesterday, will likely hit Minogue’s always-impressive physical sales.

Yet the team at her label, BMG, and her management, A&P Artist Management, plan to pull out all the stops. Music Week caught up with BMG UK bosses Jamie Nelson (VP, A&R) and Gemma Reilly-Hammond (VP, UK marketing), plus Minogue’s co-manager Polly Bhowmik, for the inside track on what will be one of the most-watched campaigns of the year…

What are the challenges of releasing an album at a time like this?
Gemma Reilly-Hammond: “Well, out of the challenges come opportunities. Following on from Golden and Step Back In Time, two very successful No.1 albums, has given us a bigger and better platform to launch this from. We all know how streaming works now, and the always-on mentality of constantly coming with new material is really working to our advantage. Some of the streaming results we’re seeing are really encouraging, and way beyond what we had on Golden, so it’s lovely to see that progression. D2C business is thriving, we saw really good physical pre-orders out of D2C and Amazon is fairly buoyant. We’ve got a really strong retail, promo and advertising plan – and we’ve also got a very engaged artist. Maybe I’m blindly optimistic but I’m feeling confident going into this.”

Is it difficult to get the same promotional opportunities?
Polly Bhowmik: “Interestingly, the fact that during lockdown we can’t travel to so many places, means there’s a lot more you can do creatively when you’re delivering performances for TV. It has allowed the creative team to think outside the box, it’s offered opportunities in some ways to really bring the music to life.”

Jamie Nelson: “It’s fair to say that, when it comes to TV, we’re still managing to do the relevant moments. You’re doing it remotely, but we’re still managing to get those and it is opening up various other opportunities. We’ve got the opportunity to approach the campaign in a somewhat different way this time, which is very exciting. Kylie’s base is so intense in their love for her and you sense that community is very joined-up online. With people at home more than they would be normally, it crystalised that core launch period. You can really sense that wave of excitement coming back from her audience.”

Some might have expected Kylie to stay in the Golden lane for another album…
JN: “It’s important to keep things moving forward. Kylie is the queen of reinvention and she’s done it plenty of times before, she’s very focused on the idea of entertaining and delivering music that’s going to stand out. Continually reframing the way she presents her music and who she is keeps the whole project feeling fresh and exciting.”

GRH: “Gone are the days of just releasing a new album! To have such a strong creative concept around the album, not just in terms of the music but the visual aspects to it as well, and constantly looking creatively at how to bring Disco to life, it adds lots of extra elements. It feels like a stronger campaign as a result of all that.”

How are things looking on streaming?
GRH: “We’re really pleased with the streaming results across the new repertoire and also to see her monthly listeners are way beyond where they were when we started. We’re really clear on best practice around Spotify, we’ve been regularly releasing music every four weeks and we’ve got remixes with really notable remixers in terms of pulling in some new audiences. It’s really satisfying to see such strong results coming out of the DSPs. That’s always going to be a challenge when you’ve got the physical-heavy artist – can you crack it? And the answer is, yes you can.”

PB: “With Golden that was a big part of the plan, to develop those relationships. We did the show with Spotify, the extra video with Apple and we’ve continued that because, whilst the physical market is obviously a big key market, we want to be developing the streaming.”

GRH: “She’s even stepped forth onto TikTok, which is good fun. The good thing about Kylie is, she’s incredibly savvy and she’s interested in market and industry development, so she’s always willing to embrace new things. She actually gets a lot of enjoyment out of it and it’s a real privilege to work with an artist like that. Because of her, you get a lot of opportunities in this new world – there are lots of super-exciting things being discussed because she’s Kylie and she’s amazing and people want to do things with her.”
 
The Little Mix show being delayed by the Lockdown announcement last week has worked on their favour, as they now have two shows in release week rather than one.

Thankfully viewing figures are so low it shouldn't make THAT much difference, hopefully.
 
I've decided I like the vocal delivery in Miss A Thing

And a such as I think the track works well alongside Magic and Real Groove, I'd like it to have come later in the tracklist as particularly combined with the vocal, it offers something of a change of pace which I think the album could benefit from later on.
 
That Music Week article is really interesting. You don't often get to see the thinking behind a campaign from the business/label side.
 
I’ve got the listen album on this morning again to give it a second chance
 
I don’t think the measure of success should be a number 1 album though. It will be very difficult to beat little mix, I think? But if it’s close I’ll definitely buy the album.
 
Has anyone seen the pics of the ‘marbled’ vinyl?!

It looks identical to the Amazon turquoise one! Ms Minogue scams again!
 
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I LOVE her vocal delivery on Miss A Thing. It reminds me a touch of the way she sings Closer on Aphrodite and whereas I found that song distinctly meh, I love this. I’m gutted
that she hasn’t performed it on Infinite Disco

The real revelation for me though has been Till You Love Somebody. The lyrics are twee but it’s inching up to a 10. Perfectly captures the exhilaration of the disco era. I properly love her squeal the chorus.

Unstoppable is growing on me albeit at a snail’s pace.
 
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Has anyone seen the pics of the ‘marbled’ vinyl?!

It looks identical to the Amazon turquoise one! Ms Minogue scams again!

But the Amazon one wasn’t the deluxe album, was it? Is there not even the hint of VEINING?
 
I don’t think the measure of success should be a number 1 album though. It will be very difficult to beat little mix, I think? But if it’s close I’ll definitely buy the album.

I'm more interested in the sales total than the position. As much as I'd love her to be #1 obviously.
 

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