I think that's my point - 2m isn't at all bad for Big Brother (if you compare to the last C5 seasons, anyway), but it's poor for ITV1 in primetime.2 million for ITV1 isn’t exactly amazing for a Sunday evening, is it?
It's interesting seeing different perspectives in how this is being reported.
I've seen articles with it being disappointing as the 'huge' 20% is less than ITV1's average, but also how it was so much bigger than Big Brother since xx or the last series of Love Island.
I'm not sure claiming it's the most watched episode for a decade when it wasn't on for half of that, and it was on C5 and pretty much derided as a spent for force most of the rest of it, is particularly useful.
And of course the last series of Love Island is generally accepted as a disappointment in terms of ratings, and didn't get the benefit of a ITV1 launch - so is getting 1.2m viewers more than that particularly impressive?
I still think it's underwhelming, but most accounts seem to be reporting it in a positive light.
For young adults (16-34) Big Brother delivered a combined market share of 48.7% making this the highest launch market share since the format aired on Channel 4 in 2006 (58.9%).Do we know how it's doing on demos?
Which is great of course - but it's not like ITV1 is going to be getting the benefit of that on an ongoing basis, is it? And ITV2 is used to winning that demographic consistently with Love Island.For young adults (16-34) Big Brother delivered a combined market share of 48.7% making this the highest launch market share since the format aired on Channel 4 in 2006 (58.9%).
With 0.7 million TV viewers in the 16-34 age range, the show achieved a share of 26% across both channels, and 36% specifically on ITV2.
I am quite interested to know what the ratings have been like on ITV2 after the launch show.
For young adults (16-34) Big Brother delivered a combined market share of 48.7% making this the highest launch market share since the format aired on Channel 4 in 2006 (58.9%).
With 0.7 million TV viewers in the 16-34 age range, the show achieved a share of 26% across both channels, and 36% specifically on ITV2.
No, but specifically higher levels of demographic share do presumably mean they can flog the ads for even more?Which is great of course - but it's not like ITV1 is going to be getting the benefit of that on an ongoing basis, is it? And ITV2 is used to winning that demographic consistently with Love Island.
Yes, 9% share is really good for ITV2. From what I can see for the week of the chart I posted above, their highest % share that week was 5.3%.I don’t really know how to read that as when it was on Channel 5 it was very much a show that had lost favour with a lot of the public and was on its way out, especially the last season. Now it is on ITV2 I am assuming that is seen as pretty impressive for them?
Of course, yes. I just meant that ITV2 have already captured that audience (and I believe slightly more successfully so) with Love Island. They aren't gaining a new audience, unlike if ITV1 was holding it. I guess ITV2 is proving themselves with that demographic though.No, but specifically higher levels of demographic share do presumably mean they can flog the ads for even more?
It's 6% down on last year, but huge for C4, yes.Thats huge for Bake Off on C4 isn't it?! C4 hardly ever get up to 7m, even in BB days?
Of course, yes. I just meant that ITV2 have already captured that audience (and I believe slightly more successfully so) with Love Island. They aren't gaining a new audience, unlike if ITV1 was holding it. I guess ITV2 is proving themselves with that demographic though.
I guess what's important now is how it holds up.
Yes, it's bizarre. And in the case of the Big Brother launch particularly I find it interesting because it was simulcast on ITV1 and 2 - why did people choose one over the other? And presumably, some people watched Big Brother SOLELY because it was on ITV1.
It's true of course that loads of new shows on BBC1 and ITV1 get a larger audience just because they are on that channel. But for a programme with the reputation and history of BB, that loads of casual viewers probably watched purely because it was on ITV1 seems crazy to me.
Well that's another thing that I see referred to in TV ratings figures commentary which boggles my mind. 'Lead ins' are still a thing. Some people clearly just DO NOT CHANGE CHANNEL. I could understand it from a laziness perspective before the remote control was commonplace. And I'm as guilty as a lot of people as watching an episode or two more of a boxset than I intended to, because it automatically starts and I can't be bothered to turn it off and go to bed.Do they just sit there with ITV1 on all night regardless of the show that is on!?
Yeah definitely think it’s older demographic. Younger people barely watch tv anyway and when they do it’s rarely live.Well that's another thing that I see referred to in TV ratings figures commentary which boggles my mind. 'Lead ins' are still a thing. Some people clearly just DO NOT CHANGE CHANNEL. I could understand it from a laziness perspective before the remote control was commonplace. And I'm as guilty as a lot of people as watching an episode or two more of a boxset than I intended to, because it automatically starts and I can't be bothered to turn it off and go to bed.
I assume it's an older demographic, but I know my mother is a FIEND with the remote control and channel surfing. Although she doesn't see anything above 5 as 'proper telly'. And she's pretty suspicious of Channel 5 anyway.
And then 820k for Big Brother on Sunday, but up to 882k yesterday so it seems to have levelled out now.
It is however now being beaten by Married At First Sight on E4 (series high of 1.13m last night).
There must be a significant overlap in those two shows though, so perhaps consolidation will be strong.
I'm not sure sorry. And the BARB website (which you can view previous charts on) doesn't break the total down. Thinkbox, the website which does break it down, updates each week and doesn't have an archive.Does Love Island generally get more live viewers than that or it is on par? I believe BB was getting 4-500k live viewers on Channel 5 on average.
Some extra Top 5s by demographic. BBC doesn't report this info, so it's commercial channels only.
Adults 16-24
01 The Great British Bake Off
02 Big Brother
03 Rugby World Cup
04 Married At First Sight
05 Gogglebox
Adults 16-34
01 The Great British Bake Off
02 Big Brother
03 Rugby World Cup
04 Taskmaster
05 Married At First Sight
Women 16-34
01 The Great British Bake Off
02 Married At First Sight
03 Big Brother
04 Taskmaster
05 Gogglebox
Men 16-34
01 The Great British Bake Off
02 Taskmaster
03 Big Brother
04 Rugby World Cup
05 Qatar F1 GP
thinkbox.tv - check the filters, there's a lot of it.Where did you get this from? Juicy data!!
And that audience for the first Beckham episode makes it their biggest show of the year.The first episode of the Beckham series on Netflix got 3.813m, and the second 2.869m. The third and fourth didn't appear in the top 50 shows, so must have had a figure below 2.574m, and therefore on the average it wouldn't appear in this chart.